Must A Aspiring Content Creator Friend Stop Exploiting Me for Material?

One Side: One Friend's Perspective

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her social media – it feels like a jumpscare.

My best friend of a decade, Marielle, calls herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our friendship.

Being highly outgoing, there's a constant urge the need to document everything all the time. When we eat out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. I don’t like it when strangers see her performing for the camera – I get vicarious awkwardness. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but Marielle is trying to be. She makes vlogs about city life, a day in her life, and her styling career. The material is quality, I’ll give her that, but I prefer not to be dragged into it. On occasion I'm captured while I’m eating, or just accompanying her. Later, I appear on her Instagram afterwards, and it comes like a surprise: I might be no makeup on, an awkward face or be captured mid-bite. It feels invasive.

She also anticipates that I will to film her at inconvenient times. Often I'm in conversation to another person, or we’ll just be spending time in the street. The dynamic feels like our friendship has transformed into me serving as her free crew. She could easily hire someone if she wanted professional shots. Upon mentioning my unease about the situation, she brushed it off. She’s taken me to a couple of brand events, which was nice, but that doesn’t make up for all the energy I spend assisting her make content.

I appreciate that Marielle has supported me with my career in design, but I don’t want our friendship to become just a ledger of exchanges. I don't believe she's insincere or dishonest, but sometimes I feel that if the camera is out, we will begin acting in a way that makes us look good for her channel.

Her directive is, “Alright, smile for the camera!” and record me smiling with another. It’s so silly. I need her to understand that our decade-long friendship still has boundaries. I enjoy spending time with her, but I also want to experience it without being recorded, altered, or posted for an audience. I’m not a prop for her Instagram.

The Other Side: Marielle

I hope my friend to see that the content we produce together can get us an opportunity.

I love creating videos. It’s not just a hobby; it’s part of who I am. Creating videos and sharing my life online enables me to show my personality and connect with people in new ways.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your passions. I look up to people on TikTok who pull off that aesthetic of casual, DIY content creation.

Content creation is my version of engaging with life: noticing the nuances, posting them with an viewership that values the art behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my way of offering access, giving her a chance to witness exclusive moments that could benefit her professional path too. That isn't blackmail, it’s just being realistic.

I’d still take her to such functions even if she refused to assist me, but I desire her to see the benefits the work we create together can get us: an opening. I know not everyone likes being filmed, but sometimes unplanned moments is what makes content genuine. Appearing on video occasionally is an inherent aspect of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anyone to be my personal videographer, but friends help each other in minor capacities. I thought recording a clip here or there would be fun for her. Innovation thrives in partnership, and having Beth around makes endeavors lively and pleasurable. I don't compel her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I record our time together.

I value Beth’s friendship deeply and don’t want content creation to come between us. I am ready to compromise: like asking before recording, and avoiding shots that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still respecting hers. Obviously making content is not a replacement for genuine friendship: it’s just part of how I experience life and I want her to be involved in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and Beth when they are socializing?

Nothing is more excruciating than having a companion point a camera at you. I get that it's her passion, but I wouldn't ask friends come to my work. Perhaps she can find influencer friends to create content with. With the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, it's unfair to expect your friends for help repeatedly, even if they have helped previously. If Marielle loves creating, that doesn't imply everyone around her is content. She needs to respect Beth’s privacy.
Ankit, 26

She may enjoy making content and showing off her life publicly, but it’s not for everybody. It was kind she has helped Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It seems like you value each other, so hold on to that and ensure it’s the focus in your friendship. Create some authentic memories, where genuine feelings are preserved, not digital scrapbooks. In fact, public figures who seem to reveal their worlds actually have more privacy than it appears.
One opinion, 53

She seems to be neither present nor genuine when they're together – she's on the job. Each appears confused as to where the line is. The solution is not found in trying to alter one another, but in each setting defined limits around what is comfortable to them and determining if there is an mutually agreeable compromise.
A final view, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their friendship?

Taylor King
Taylor King

Elara Vance is a renewable energy consultant with over a decade of experience in grid modernization and sustainable infrastructure projects across Europe.